EFA Magazine

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5 things you should say for successful cold calls

One of the challenges that we face in when conducting sales and marketing is making that initial contact with a prospective referral source that we have never met before. Cold…

Projects October 16

Nursing home customer satisfaction improves, employee satisfaction stays level, according to survey

The 2011–2012 National Research Survey of Customer and Employee Satisfaction, conducted by the National Research Corporation, reflects growing satisfaction among residents and families with their skilled nursing facilities. The Resident…

News October 16

Senior housing providers branch into at-home care models

Market research has shown that fewer Americans plan to move to continuing care retirement communities (CCRCs), assisted living centers, and nursing homes. Factors contributing to this shift include increasing costs…

Projects October 15
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series
Strategy & Planning Series